WHAT DRIVES US

On a mission to elevate brand identity through people

Appearance, Actions, Attitudes. These are the 3As we live by. The very same 3As that are ingrained in our training and consultancy, to bring out the best in people and help them live better lives. By enhancing these everyday competencies in organisations, we humanise brand communication to add value to our corporate clients. We align the image of our learners to their personal and professional brand, cultivate superior customer experiences, promote effective communication and foster interpersonal relationships.

Established in 1995, we have over 24 years of experience in enhancing the polish in people that yields noticeable results. We have worked with clients from different walks of life across diverse industries and cultures, making us the leading image consultancy and training organisation in Asia today.

As adult educators, we constantly seek to improve ourselves through reflective practice, peer review, research and development, as well as continuing education with respected organisations like the Association of Image Consultants International (AICI) and the Institute for Adult Learning (IAL). It is our way of assuring our clients that we are committed to keeping up-to-date with the changing times.

In living out our Imageworks brand, we are guided by NICE, an acronym for our core values of Nurturing, Integrity, Creativity and Excellence: we are nurturing towards our staff and clients; we discharge our duties with integrity; we inject creativity into our learning experiences, and continually strive for excellence in all that we do. These explain why we are award-winning, and known as ‘a true leader of the image industry’.

WHAT MAKES OUR TEAM UNIQUE

… and why our clients choose to work with us!

MEET OUR TEAM OF SPECIALISTS

Tap into our expertise to inspire, equip & empower your people

CHRISTINA ONG
CHRISTINA ONGFounder & Master Trainer
Christina is a highly-regarded, powerful and charismatic speaker and trainer who hones subject expertise in image consulting, communication effectiveness and service excellence. As one of the 19 AICI Certified Image Masters in the world, and the first in Asia, she is a visionary industry trailblazer, with numerous newspaper and magazine feature articles, and appearances on local and regional television and radio.
SERENA CHAN
SERENA CHANBusiness Director
Serena is an insightful trainer who is passionate about strategic branding and people development. Having a keen eye for industry trends, Serena is DACE-certified and oversees the training curriculum and courseware development initiatives at Imageworks, as well as training contextualisation to meet client needs. Serena is also a Gallup-certified Strengths Coach, who desires to help bring out the best in people.
CINDY TIEN
CINDY TIENSr Consultant & Corporate Trainer
Cindy is a seasoned trainer and speaker in personal branding, emotional quotient and social intelligence. A lifelong learner, Cindy is certified in Image Management, Behavioural Consulting and Emotional Intelligence, and holds professional memberships in Asia Professional Speakers Singapore (APSS), Association of Image Consultants International (AICI) and Primetime’s Keynote Asia’s Women Speakers.
JENNY LIE
JENNY LIESr Consultant & Corporate Trainer
Jenny is an intrinsically creative trainer who weaves in strategic thinking and communication in her training sessions, which has earned her high levels of respect. With her wealth of experience as a leader and mentor, Jenny provides participants with fresh insights to real-life issues, and is able to translate learning concepts into achievable, practical solutions for transformational change to fulfil business objectives.
SU PEI LIN
SU PEI LINSr Consultant & Corporate Trainer
Pei Lin is a systematic and practical trainer, whose forte lies in distilling key protocol, etiquette and image concepts to participants. She joined Imageworks in 2009, after a a decade in the civil service. Pei Lin understands the challenges of today’s competitive operating environment and helps participants transform knowledge into action. She is also effectively bilingual, with proficiency in both English and Mandarin.
CLARINDA LIM
CLARINDA LIMLearning Consultant & Corp Trainer
Clarinda is an effective trainer with a high level of refinement in her elegant style and demeanour. She is one who thinks critically, analyses deeply and communicates clearly when aligning training solutions with talent development needs. With an empathetic and nurturing style, Clarinda inspires her training participants to raise the bar on their personal brand in an authentic manner, and to put learning into action.
MORE ABOUT EACH TRAINER

OUR TRAINING METHODOLOGY

Imageworks’ training programmes are customised to meet the needs and specific requirements of each training group and/or individual. We use a facilitation process that inspires, equips and empowers the participant to elevate his/her personal brand, image, etiquette and first impressions management, from vision to action. Through our educational and experiential learning sessions, participants acquire the knowledge and skills to present themselves with greater confidence and influence on a day-to-day basis. Consequently, personal habits and work attitudes also become noticeably more desirable.

The design philosophy, consultation approach and methodology of Imageworks is based on sound image principles and practices from our industry’s foremost image masters and which are recognised by the Association of Image Consultants International (AICI). Imageworks is a related company of the Academy of Image Mastery (Asia’s leading image consulting academy), facilitator of Gallup’s CliftonStrengths assessments, and a SkillsFuture SG Approved Training Organisation.

To optimise learning, interactive activities have been planned for every training module that will provide participants with a visual and hands-on learning experience. Imageworks’ well-organised information and tips also make concepts easier to remember and apply. In addition, our training programmes promote team-bonding, bringing colleagues closer together through active learning.

OUR COMPETENCIES

Training Facilitation
Training Contextualisation
Corporate Consultancy
Personal Coaching
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Putting our clients' interest at heart

Our high percentage of repeat clients bears testimony of our training effectiveness
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