You represent the face of your organisation to your customers, vendors and key stakeholders.
Do you look, communicate and conduct business like your industry’s best representatives?
How can you equip yourself for better personal empowerment and corporate excellence?
Appearance, Actions, Attitudes
Imageworks Branding Through People® breathes life into your brand through your image and etiquette. We deliver practical training solutions that help you to project greater professional presence and a credible impression through your 3As – Appearance, Actions and Attitude.
Managing one’s image is a dynamic process. Through our highly interactive and engaging training courses, we help our learners acquire valuable life skills to adapt and evolve their professional image. The bottom line? Greater confidence, influence and executive presence for the individual, and a more effective branding through people service culture for the organisation.
PROFESSIONAL IMAGE & ETIQUETTE FOR EFFECTIVE COMMUNICATION
COURSE OUTLINE FOR 2-DAY TRAINING PROGRAMME
EVALUATE SELF AND IDENTIFY PERCEPTION GAPS TO ENHANCE PROFESSIONALISM
1. Recognise the importance of professional image and projecting a good first impression
- Realise the power of perception
- Understand the importance of first impressions and maintaining a professional image
2. Demonstrate professionalism through the 3As of Appearance, Actions and Attitudes to narrow perception gaps and provide a favourable brand experience
- Review your personal appearance, actions & attitude
- Narrow perception gaps between your image & your organisation’s identity for brand & image consistency
UNDERSTAND CUSTOMER EXPECTATIONS AND COMMUNICATE EFFECTIVELY WITH OTHERS
3. Communicate effectively through different platforms and organisational resources to interact with identified customers and meet their needs and expectations
- Examine various customer touch-points that contribute to the total customer experience
4. Apply etiquette principles to convey thoughtfulness and respond with diplomacy under different settings and situations
- Uncover potential blind spots to become more personable to win the hearts of customers & colleagues
- Apply the golden principles for good etiquette & adapt to cultural differences & situational challenges
- Convey thoughtfulness, communicate with tact & diplomacy, and connect positively through social graces
- Exude greater professional presence, charisma & influence through your actions
5. Adapt dressing principles in colour, prints, fabric, style and accessories to project a consistently professional image
- Define the global professional image & how people in your industry should dress
- Dress right, dress smart with the Imageworks’ Flexi-Dress™ Guide to present yourself well in every situation
- Adapt your image and develop your overall appearance through colour, prints, fabric, style & accessories
6. Enhance personal grooming from top-to-toe to look appropriate in different situations
- Face forward with confidence with an appropriate skincare, make-up & hairstyle routine
- Assess your top-to-toe image consistency by applying a 3-point Image Reality Check
7. Engage through conversational small talk and effective communication techniques to connect positively with others
- Learn the principles of effective communication
- Choose magic and avoid tragic words & topics
- Practise the art of conversations to build rapport with customers & colleagues
8. Project poise, confidence and presence through dynamic body language expressions
- Manage your verbal, vocal and visual communication messages
- Optimise body language expressions including spatial & facial communication and poise & bearing for positive self-projection
GO-THE-EXTRA MILE FOR SERVICE AND SEEK IMPROVEMENTS TO EXCEED EXPECTATIONS
9. Go-the-extra-mile for service & seek improvements to address customer concerns & exceed expectations
10. Uphold service commitment by providing accurate information & maintaining customer confidentiality
TAKE ACTION CHALLENGE – YOUR ACTION PLAN AND INSPIRATION FOR TRANSFORMATION
COURSE FEES
SkillsFuture Accredited – Eligible for Training Grant, Absentee Payroll & Use of SkillsFuture Credit/Enterprise Credit
Funding validity from 8 Mar 2019 to 14 Feb 2025
Our Professional Image and Etiquette for Effective Communication training programme is SkillsFuture-accredited and eligible for various training subsidies. The actual fee payable is dependent on the company’s incorporation type in Singapore (SME/non-SME), GST-registration status, and the nationality, age and salary range of training participants.
As this is an SSG-funded programme, Singapore Citizen and Singapore Permanent Resident learners must record their attendance electronically via the SingPass app, meet a minimum attendance of 75% of the training hours, and pass the competency-based assessments to successfully complete the course and qualify for funding. Absentee Payroll is a grant for Singapore-registered companies (excluding government entities) to defray manpower cost, capped at $100,000 p.a. Excluded from our invoice for course fees, employers have to endorse their employees’ details in the Enterprise Portal for Jobs & Skills (EPJS) after their course completion to facilitate funding disbursement.
Please click on one of the 3 tabs below to review the relevant fees.
| Participant’s Profile | Singapore Citizen >= 40 years |
Singapore Citizen 21-39 years / S’pore PR >= 21 years |
Non-Singapore Citizen/PR (Foreigner) |
|---|---|---|---|
| Full Course Fee (incl 9% GST) | $490.50 | $490.50 | $490.50 |
| Less: SSG Training Grant | – $315.00 | – $315.00 | N.A. |
| Amount Payable (incl GST) | $175.50 | $175.50 | $490.50 |
| Less: Absentee Payroll | – $67.50 | – $67.50 | N.A. |
| Net Training Investment (excl GST) | $67.50 | $67.50 | $450.00 |
| Participant’s Profile | Singapore Citizen >= 40 years |
Singapore Citizen 21-39 years / S’pore PR >= 21 years |
Non-Singapore Citizen/PR (Foreigner) |
|---|---|---|---|
| Full Course Fee (incl 9% GST) | $490.50 | $490.50 | $490.50 |
| Less: SSG Training Grant | – $315.00 | – $225.00 | N.A. |
| Amount Payable (incl GST) | $175.50 | $265.50 | $490.50 |
| Less: Absentee Payroll | – $67.50 | – $67.50 | N.A. |
| Net Training Investment (excl GST) | $67.50 | $157.50 | $450.00 |
| Participant’s Profile | Singapore Citizen >= 40 years |
Singapore Citizen 21-39 years / S’pore PR >= 21 years |
Non-Singapore Citizen/PR (Foreigner) |
|---|---|---|---|
| Full Course Fee (incl 9% GST) | $490.50 | $490.50 | $490.50 |
| Less: SSG Training Grant | – $315.00 | – $225.00 | N.A. |
| Amount Payable (incl GST) | $175.50 | $265.50 | $490.50 |
IN-HOUSE CORPORATE CLASS
If you are planning to organise one or more corporate training run(s) for your team, you may wish to discuss the following with us:
OPEN-ENROLMENT PUBLIC CLASS
If you are thinking of enrolling yourself, colleagues or friends for our public run classes, the following information may come in handy:
OPEN ENROLMENT DATES FOR PROFESSIONAL IMAGE & ETIQUETTE TRAINING
8 & 15 Feb 2025 (Sat & Sat)
13 & 14 Mar 2025 (Thu & Fri)
5 & 12 Apr 2025 (Sat & Sat)
21 & 22 May 2025 (Wed & Thu)
19 & 20 Jun 2025 (Thu & Fri)
Classes will be held from 9am to 6pm on all days unless otherwise stated.
Kindly note that class commencement is subject to minimum class enrolment numbers.
Can’t seem to find suitable dates? Enter your contact details so that we can keep you posted on new classes.
PROFESSIONAL IMAGE & ETIQUETTE FOR EFFECTIVE COMMUNICATION
