You represent the face of your organisation to your customers, vendors and key stakeholders.

Do you look, communicate and conduct business like your industry’s best representatives?

How can you equip yourself for better personal empowerment and corporate excellence?

Appearance, Actions, Attitudes

Imageworks Branding Through People® breathes life into your brand through your image and etiquette. We deliver practical training solutions that help you to project greater professional presence and a credible impression through your 3As – Appearance, Actions and Attitude.

Managing one’s image is a dynamic process. Through our highly interactive and engaging training courses, we help our learners acquire valuable life skills to adapt and evolve their professional image. The bottom line? Greater confidence, influence and executive presence for the individual, and a more effective branding through people service culture for the organisation.

Professional Image Workshop – Grooming and Communication Skills
PROFESSIONAL IMAGE & ETIQUETTE FOR EFFECTIVE COMMUNICATION
COURSE OUTLINE FOR 2-DAY TRAINING PROGRAMME

EVALUATE SELF AND IDENTIFY PERCEPTION GAPS TO ENHANCE PROFESSIONALISM

1. Recognise the importance of professional image and projecting a good first impression

  • Realise the power of perception
  • Understand the importance of first impressions and maintaining a professional image

2. Demonstrate professionalism through the 3As of Appearance, Actions and Attitudes to narrow perception gaps and provide a favourable brand experience

  • Review your personal appearance, actions & attitude
  • Narrow perception gaps between your image & your organisation’s identity for brand & image consistency

UNDERSTAND CUSTOMER EXPECTATIONS AND COMMUNICATE EFFECTIVELY WITH OTHERS

3. Communicate effectively through different platforms and organisational resources to interact with identified customers and meet their needs and expectations

  • Examine various customer touch-points that contribute to the total customer experience

4. Apply etiquette principles to convey thoughtfulness and respond with diplomacy under different settings and situations

  • Uncover potential blind spots to become more personable to win the hearts of customers & colleagues
  • Apply the golden principles for good etiquette & adapt to cultural differences & situational challenges
  • Convey thoughtfulness, communicate with tact & diplomacy, and connect positively through social graces
  • Exude greater professional presence, charisma & influence through your actions

5. Adapt dressing principles in colour, prints, fabric, style and accessories to project a consistently professional image

  • Define the global professional image & how people in your industry should dress
  • Dress right, dress smart with the Imageworks’ Flexi-Dress™ Guide to present yourself well in every situation
  • Adapt your image and develop your overall appearance through colour, prints, fabric, style & accessories

6. Enhance personal grooming from top-to-toe to look appropriate in different situations

  • Face forward with confidence with an appropriate skincare, make-up & hairstyle routine
  • Assess your top-to-toe image consistency by applying a 3-point Image Reality Check

7. Engage through conversational small talk and effective communication techniques to connect positively with others

  • Learn the principles of effective communication
  • Choose magic and avoid tragic words & topics
  • Practise the art of conversations to build rapport with customers & colleagues

8. Project poise, confidence and presence through dynamic body language expressions

  • Manage your verbal, vocal and visual communication messages
  • Optimise body language expressions including spatial & facial communication and poise & bearing for positive self-projection

GO-THE-EXTRA MILE FOR SERVICE AND SEEK IMPROVEMENTS TO EXCEED EXPECTATIONS

9. Go-the-extra-mile for service & seek improvements to address customer concerns & exceed expectations

10. Uphold service commitment by providing accurate information & maintaining customer confidentiality

TAKE ACTION CHALLENGE – YOUR ACTION PLAN AND INSPIRATION FOR TRANSFORMATION

COURSE FEES

SkillsFuture Accredited – Eligible for Training Grant, Absentee Payroll & Use of SkillsFuture Credit/Enterprise Credit

Funding validity from 8 Mar 2019 to 14 Feb 2027

Our Professional Image and Etiquette for Effective Communication training programme is SkillsFuture-accredited and eligible for various training subsidies. The actual fee payable is dependent on the company’s incorporation type in Singapore (SME/non-SME), GST-registration status, and the nationality, age and salary range of training participants.

As this is an SSG-funded programme, Singapore Citizen and Singapore Permanent Resident learners must record their attendance electronically via the SingPass app, meet a minimum attendance of 75% of the training hours, and pass the competency-based assessments to successfully complete the course and qualify for funding. Absentee Payroll is a grant for Singapore-registered companies (excluding government entities) to defray manpower cost, capped at $100,000 p.a. Excluded from our invoice for course fees, employers have to endorse their employees’ details in the Enterprise Portal for Jobs & Skills (EPJS) after their course completion to facilitate funding disbursement.

Please click on one of the 3 tabs below to review the relevant fees.

Participant’s Profile Singapore Citizen
>= 40 years		 Singapore Citizen
21-39 years /
S’pore PR >= 21 years		 Non-Singapore
Citizen/PR
(Foreigner)
Full Course Fee (incl 9% GST) $490.50 $490.50 $490.50
Less: SSG Training Grant – $315.00 – $315.00 N.A.
Amount Payable (incl GST) $175.50 $175.50 $490.50
Less: Absentee Payroll – $67.50 – $67.50 N.A.
Net Training Investment (excl GST) $67.50 $67.50 $450.00
Participant’s Profile Singapore Citizen
>= 40 years		 Singapore Citizen
21-39 years /
S’pore PR >= 21 years		 Non-Singapore
Citizen/PR
(Foreigner)
Full Course Fee (incl 9% GST) $490.50 $490.50 $490.50
Less: SSG Training Grant – $315.00 – $225.00 N.A.
Amount Payable (incl GST) $175.50 $265.50 $490.50
Less: Absentee Payroll – $67.50 – $67.50 N.A.
Net Training Investment (excl GST) $67.50 $157.50 $450.00
Participant’s Profile Singapore Citizen
>= 40 years		 Singapore Citizen
21-39 years /
S’pore PR >= 21 years		 Non-Singapore
Citizen/PR
(Foreigner)
Full Course Fee (incl 9% GST) $490.50 $490.50 $490.50
Less: SSG Training Grant – $315.00 – $225.00 N.A.
Amount Payable (incl GST) $175.50 $265.50 $490.50

IN-HOUSE CORPORATE CLASS

If you are planning to organise one or more corporate training run(s) for your team, you may wish to discuss the following with us:

  • Class Size – We recommend a minimum of 12 participants per class. If your group is smaller, our open enrolment classes may be a better fit. To ensure quality interaction and effective learning, we typically cap our class size at 25. If your team has unique requirements, we’re open to custom arrangements. Let us know your estimated enrolment numbers.

  • Participant Profile – What are the primary job functions, age range, and gender distribution of the training participants? A more homogeneous group often makes it easier to pitch content at the right level and explore relevant application scenarios. That said, a diverse group can offer rich cross-departmental insights and team-building opportunities. Understanding your participants’ profiles will help us tailor the learning experience better.

  • Training Contextualisation – Are there specific concerns or challenges you’d like the training to address? Do you have specific scenarios you’d like our trainers to include? We’re happy to contextualise content to meet your goals.

  • Training Venue – Will the training take place at your premises or an external venue? We can accommodate both options. Alternatively, our training venue is also available for rental at a reasonable fee.

  • Dining Etiquette Practicum Optional Add-On – Enhance your team’s learning experience with a dining etiquette practicum conducted over lunch. This interactive session covers professional dining protocols and finesse in business and social settings. Add-on training fee: $30 per participant per session. Catering or restaurant costs are charged separately.

  • Proposed Schedule – When are you planning to schedule the training run(s)? Are there specific days of the week or month that works better for your team, or black-out dates we should avoid?

OPEN-ENROLMENT PUBLIC CLASS

If you are thinking of enrolling yourself, colleagues or friends for our public run classes, the following information may come in handy:

  • Company-Sponsored – If you are enrolling yourself or your colleagues as company-sponsored training participants, simply let us know and we will take care of the Training Grant and Absentee Payroll applications under SkillsFuture SG. There is no need to tap on personal SkillsFuture Credit to pay for the course fees.

  • Self-Sponsored – If you are a Singapore Citizen aged 25 years and above, and have not fully utilised your SkillsFuture Credit (SFC), you can apply to pay for the course fees through SFC. If you are a Singapore Citizen between 21 to 30 years old with a Post-Secondary Education Account (PSEA), you may also apply to pay for your own or your siblings’ course fees through PSEA. Once your registration is processed, we will send you an invoice for your claim of SFC or PSEA, and guide you through the simple administrative process. You do not need to make any payment if you apply to use your SFC or PSEA before the course start date.

  • Workfare Skills Support (WSS) – If you are a Singapore Citizen aged 35 years and above, and earn an average gross monthly income of not more than S$2,300, you may also qualify for a S$100 Training Commitment Award (TCA) plus additional training allowances upon completion of the training programme.

  • Open Enrolment Dates – We run a limited number of public classes and hope you will find one of the following dates suitable. We look forward to welcoming you at an upcoming class!

DISCUSS YOUR TRAINING NEEDS

OPEN ENROLMENT DATES FOR PROFESSIONAL IMAGE & ETIQUETTE TRAINING

21 & 22 May 2025 (Wed & Thu)
19 & 20 Jun 2025 (Thu & Fri)
30 & 31 Jul 2025 (Thu & Fri)
21 & 22 Aug 2025 (Thu & Fri)
25 & 26 Sep 2025 (Thu & Fri)

Classes will be held from 9am to 6pm on all days unless otherwise stated.
Kindly note that class commencement is subject to minimum class enrolment numbers.

REGISTER FOR OPEN ENROLMENT

Can’t seem to find suitable dates? Enter your contact details so that we can keep you posted on new classes.

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    PROFESSIONAL IMAGE & ETIQUETTE FOR EFFECTIVE COMMUNICATION

    Course Code: TGS-2019502825
    Download Brochure
    Professional Image Course – Training for Grooming, Styling and Etiquette